Honeyed by ATK was officially registered in July 2018. The store is run by a family in Minnesota; a mother and daughter business. Mother, Terri Kriesel, and daughter, Aryn Kriesel. The idea behind Honeyed started when the owner, Aryn Kriesel, worked for a few local boutiques in Minnesota. In the area she worked, she noticed stores lacked knowledge in the digital marketing field.

Knowing the local area downtown Nisswa, Minnesota was a season place -- it wouldn't be until spring or summer of 2019 that the store could open an official storefront.

The brand "Honeyed" represents an upscale women's clothing boutique. The term honeyed means "flattering and pleasantly soft" which is the sole focus of the store's boutique: offering clothing with quality-fabrics that will transition from day to night. As working women, we hate the idea that women must go to their jobs and instantly think, "I can't wait to get out of these clothes." We want women to feel comfortable and confident in their clothing selections without having to buy overpriced attire at department stores.

Honeyed has the following goals in mind:

  • High-quality, comfortable fabrics
  • Modern and Contemporary Selections
  • Exclusivity of all purchases
  • Travel-friendly; low maintenance care
  • Fit a professional profile with weekend wear transitions

We understand that every woman is busy; whether it's with her career, her personal life, mothering or someone who is always on the go -- we believe in customer satisfaction. That means customer service is run by someone who understands life is hectic, apparel always doesn't fit as expected or that a product may or may not fit your lifestyle. You'll be dealing with the owners directly.

Hence why Honeyed will offer real-talk blog posts, practical travel tips when it comes to your wardrobe and addressing problematic issues when it relates to fashion. We're here to uplift women by their personal choices rather than pressure sales with gimmicky trends. Remember, always be yourself; wear who you are.